We are looking for an experienced Brand Strategist to join our team. As a Brand Strategist, you are innately curious. You connect macro trends to the unique challenges our clients are facing. You are a conceptual thinker and can connect client needs with market dynamics and the cultural zeitgeist. You are a storyteller, synthesizing information from numerous sources and distilling it into powerful narratives.
Responsibilities:
- Identify cultural, consumer, and business insights that provide strategic direction for the brand and creative strategy
- Lead research and client discovery sessions to inform the creative direction
- Conduct research on clients’ current marketing strategies, customer profile, and market share to develop a strong sense of strengths, weaknesses, and opportunities to improve brand and product positioning
- Participate in new business development
Qualifications:
- Demonstrated ability to synthesize complex information into compelling narratives
- Demonstrated experience designing and executing strategic brand campaigns that have a strong impact on business results
- Experience fielding quantitative and qualitative research
- Strong business, marketing, and analytical skills
- Excellent written, oral, and presentation skills
- Strong track record of successful collaboration with creative teams
- Strong project management skills
- 5+ years experience
Studio Piko is an equal opportunity employer. We celebrate diversity and actively seek a wide group of applicants. We select candidates based on their qualifications, merit, and current business needs.